Advertising & Marketing
Candis is so much more than a magazine and a subscribers' club. It is a successful commercial enterprise, based in the north-west of the UK, and sold nationwide. As one of the best-selling women's monthly magazines it offers a variety of excellent marketing opportunities.
The Candis Reader...
Candis magazine is now one of Britain's highest selling magazines with an independently audited and fully paid for circulation of 22 224,468 (ABC Jul-Dec 2011). This means it provides a higher circulation than many newstand women's monthly magazines.
Candis provides genuine promotional and advertiser value with high coverage of a high consuming family audience. The readership is 75% female, aged 35-54 with a median income of £29,000. They are predominantly family people, with children living at home and as such are an excellent target market for consumer brands in the health, food, travel and holiday markets.
Take a closer look at Candis - a direct route to the hearts and homes of high spending families all over the UK.
ADVERTISING with Candis
You can choose to advertise either in the magazine or on the website...
Advertise in the magazine...
Placing an advertisement in Candis brings your product or service to the attention of approximately 750,000 readers.
To find out about Candis advertising please contact the Candis sales team at Medialine. Call Nicky on 01525 383885, Annie on 01525 854661 or Su on 01525 383877.
Insert Opportunities and List Rental
Call Evolution DM on 020 8275 1200. Alternatively contact Nigel Smart at nsmart@evolutiondm.com or visit their website. Click here for inserts or Click here for list rentals
Click here to find out more about magazine advertising
Advertise on the website...
If you're looking to get your brand noticed online then Candis could be the perfect solution...
- 1.7 million website page impressions per month
- Over 250,000 unique visits to the website per month
- 160,000 new visits to the website per month
- Average 4-5 minutes spent on site per visit
To find out more about website advertising click here
Marketing opportunities...
Competitions & Giveaways
Every month Candis has pages of competitions and giveaways to win fabulous prizes. This is an excellent opportunity to gain national editorial and visual coverage and offers a cost-effective solution to getting your brands noticed. Prizes sought after include fantastic holidays, short breaks, family cars, home ware, garden ware, consumables, leisure, entertainment and pampering. These categories are not exhaustive.
Minimum prize values for Magazine:
- Competition, double page spread - £3,000 (cost per '000 £12.10)
- Competition, single page - £1,800 (cost per '000 £7.26)
- Giveaways, quarter page - £500 (cost per '000 £2.02)
- Cost per '000 based on a circulation of 236,075 (ABC Jan - Jun 2011). There are also opportunities for Candis website only competitions and giveaways.
Minimum prize values for website:
- Competition - £300
- Giveaway - £100
For further information and to arrange a competition or giveaway prize please contact Suzanne Jones, email at suzanne.jones@candis.co.uk or call direct on 0151 632 7609
Reader offers
Reader offers are integrated into the pages of the magazine where they gain additional authority from this editorial endorsement. We also accept reader offers for our website only.
They also benefit from the trust that readers place in the Candis brand. Our readers have a keen eye for value and prices must undercut, or at least match, those of similar products available elsewhere. Every offer must be accompanied by a guarantee or money-back policy.
Please contact Jayne Kelly, email jayne.kelly@candis.co.uk or phone 0151 632 7668
Affiliates
Candis works with a range of reputable partners to promote subscriptions to Candis magazine. If you represent a company, charity or community group, there are opportunities available for you to create a significant and valuable revenue stream for your organisation by promoting subscriptions to Candis magazine in a wide variety of situations.
These opportunities include not only web-based links but also sales promotions and marketing or community events. For further information please contact Bryan Douglas-Dala by email at bryan@candis.co.uk.
Affinity Partnerships
Newhall Publications works in partnership with selected companies to agree exclusive offers and benefits for Candis Club members. Click here for examples of the benefits currently offered to 224,468 (ABC Jul-Dec 2011) Candis Club members.
If you have a product or service that can add value to Club membership and would be suitable for our reader profile and would like to discuss this further please contact Bryan Douglas-Dala by email at bryan@candis.co.uk or Suzanne Jones at suzanne.jones@candis.co.uk.
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